Category Archives: English

PR Scandal, The 4 step guide to overcome and thrive from it

Man Speaking Into Microphones January 8, 2004

Submitted by: Juan P Rodriguez

For a couple of weeks now, our company has been undergoing an effort to regain the trust of some of our clients. A couple of mistakes were made in the past that have negatively affected a specific group of client´s perception towards our brand. These mistakes were not made intentionally; nevertheless, actions needed to be taken and leadership needed to be the protagonist of this effort.

Mistakes will happen over time in any company, this is inevitable. As a leader of your company, you should focus on creating controls, within a system, that mitigate the possibility of these mistakes ever happening. But, in the event of any of these mistakes ever happening, actions like: assuming responsibility, the speed with which you´re company addresses the issue, the proposed plan to fix the issue and the plan after the issue has been solved will determine whether your company will eventually increase brand loyalty by your customers or lose them for good.

Step 1. Stepping up to the plate

Facing a scandal can be a challenging task for any company´s leadership. Not facing the scandal will surely make it an even more challenging task later on.  What the affected clients need to see is someone taking the leadership role to explain, apologize, and fix the issue at hand. This effort needs to be transparent and most importantly, with the client´s perspective in mind. How has your company affected them? Who will assume the role of fixing it? What is your client going through? What does your client expect from your customer service? Be empathetic and place yourself in the “client´s shoes”.

Be forthright and honest. Your clients can understand a mistake. That´s not to say they will accept it and stay with you as a client. What they will not understand or accept is dishonesty. Being dishonest or non-transparent will surely lead to eventually loosing those clients.

Step 2. Speed to respond

As soon as the company is aware of the issue, it is imperative that the company´s leadership gather all the facts available and release a communication statement to the affected clients as soon as possible. The underlying idea here is to transmit to the affected clients the company’s intention to be transparent about the issue and to assume the leadership role in order to resolve the issue.

Back in 2007, a Virgin train services from London to Glasgow derailed at 95 mph.  As a result of the derailment, one passenger lost her life and 5 others were injured. As a result of this, Richard Brandson, Virgin founder, drove all night from a ski resort to get to the nearest airport so he could fly to the scene of the accident. “I think that anybody who runs a company, if there is an incident like that, it´s absolutely essential that they drop everything and they go to the scene” Branson told Inc. in an interview later on. He also spoke about the importance of caring for those affected by the incident and to show support during those hard times.

Step 3. The Fix

How does your company intend to resolve the problem? This is the proposed solution after the fact. Here is where your intentions need to become actions. These actions need to address the issue at hand and to do so within the stipulated time and within stipulated depth. Your clients should be informed all throughout the process, from start to finish.  This is where your company becomes part of the solution and incrementally distances itself from only being part of the problem.

Make sure that any promise your company made to your clients in this stage is kept.

Step 4. Preventive measures

How does your company plan to mitigate the possibility of this problem ever happening again? After all the dust has settled and every fire is put out, communicating your action plan to mitigate this problem from ever happening again is a must. Your clients will not want to go through this ever again and they need to know how you’re making sure they won’t need too.

Additionally, this is the time to release a positive public relation´s campaign where the company´s image is restored and where both the company and its clients can start focusing on the future.

The relationship stablished with clients is everything. You must adhere to what your company offered at the beginning of the relationship and try to improve upon it, never the other way around.

So the next time you´re company is faced with a public relations scandal or a failure to meet your client´s expectations with regards to either your services or your products, keep in mind that the most important issue here is coming through for your client and effectively fixing the issue. At the end, all of us as clients understand that things might happen, but the ways your company deals with these matters are what eventually differentiates the regular companies from the awesome ones.

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Wise words from Coca Cola´s former CEO Bryan Dyson


Words by Bryan Dyson, Former Coca Cola´s CEO

Imagine life as a game in which you are juggling some five balls in the air. They are Work, Family, Health, Friends and Spirit and you´re keeping all of these in the air.

You will soon understand that work is a rubber ball. If you drop it, it will bounce back. But the other four Balls – Family, Health, Friends and Spirit – are made of glass. If you drop one of these; they will be irrevocably scuffed, marked, nicked, damaged or even shattered. They will never be the same. You must understand that and strive for it.

Work efficiently during office hours and leave on time. Give the required time to your family, friends & have proper rest.

Value has a value only if its value is valued

Picture by: Flickr – Alexandre-Dulaunoy


3 simple realizations that brought back perspective to my busy work life.

Leading the way

Submitted by: Juan P Rodriguez

Management of our most important asset, time.

As I´m getting back to the office from a week long holiday, the importance of correctly balancing work and personal life is fresh in my mind. You see, I just spent a week worth of quality time with both of my sons for Easter holiday. We went by ourselves to the beach and left both my wife and newborn baby girl at home. The new born baby girl is not quite ready to travel yet so my wife and I decided this would be a great opportunity for the boys of the house to bond.

As I prepared to take my 3 and 6 year old boys to the beach by myself, I started to realize a couple of things.

The first thing I realized was that I had never taken them on a trip this long by myself before. It all sounded very simple as an idea but when I started to look into the details, it got quite complicated. I don´t know if I over packed for the what- ifs scenarios. If I did in fact over packed, this just gave both my wife and my self some peace of mind so that was fine. From clothes to toys, food, drinks, and all the first aid and medicines, the trunk in my 4Runner got filled up pretty quickly.

The second realization I came too as I prepared for the trip was  that I would probably end up spending a great deal of my time looking out for them, cooking, cleaning, washing dishes and putting them to sleep. For this reason, I did not take anything but my Kindle to have some distraction for myself. I certainly did not take any work with me as I knew I would not have any time to tackle it, but more importantly, my kids, my relationship with them and myself deserved uninterrupted father and son’s time without any work in sight.

And my third, and most important, realization before the trip would take place was the great opportunity I had just ahead of me to enjoy spending time with both my sons. We would be able to bond, play and really listen to each other. I realized the great gift I´ve been given to have them, for them to have me, and for all of us to have the time to be together  getting to know each other better and being able to play and goof around. It actually took me back when I used to play with my father and the great memories this brought to mind. I hope my kid´s memories will include remembering the good times with dad at the beach. I also hope they will transmit the importance of spending quality time with family to their own future kids.

Now that I´m back at the office, having had a great time these past couple of days, I feel like I want more of it. I don´t want more of it because it’s easy, because it’s not, but because it´s meaningful. It´s meaningful to my boys as it is to me.

During this trip, I enjoyed sharing time with them, appreciating how much they have learned at school and at home, how open their minds were to new ideas, how wanting to experience new things was a welcomed thing to them, and how they were completely transparent with their emotions, crying, yelling or dancing in the middle of a beach if they felt like doing so. It rejuvenated my soul to play with them. I felt like a kid again. It was humbling to see the miracle of life develop and grow right in front of my eyes. I get emotional just realizing all of this right now.

These are the moments we should all seek to replicate as much as possible; these are the things that really matter. These are the memories that never die. These memories are eternal. Stop and realize this now as later might just be too late.

To my sons:

Thank you my sons for sharing this time with me, for taking me as I am, for your unconditional love to me, for your trust in me. I will always love you and look after you. I will always try to be the best possible father to you. I wish you become better than me in every single aspect of life. I wish you become real men. And by real men I mean that you are able to appreciate and be grateful for being alive, having a family, having a wife that loves you and that you love back, believing in something, having dreams and being brave enough to work towards reaching them.

My sons, I love you both. I am the luckiest man on earth for having you. You, your baby sister and your mom have made me complete. I look forward to all the adventures we´ll share together in the future, I can´t wait.

Your morning routine; 10 easy steps you want to follow every morning in order to set yourself up for success every day


Submitted by Juan P Rodriguez

Beep. Beep. Beep. Beep. (the alarm clock sounds after having been snoozed for 5 times already) Crap! I over slept again! Oh my God, I´m gonna be late for my own presentation. My boss is gonna kill me. Am I forgetting something… where the hell are my car keys? …no, I´m not gonna have any breakfast, there´s no time, I´ll pick up something to eat right after my presentation. Uhhhh my stomach is growling. I hope I get there in time, Crap!

Haven´t we all been there a couple of times in our lives? This could actually be a typical scenario for a couple of us who can´t stop watching the next episode of our favorite series in Netflix way past our bedtime the night before. I know this was true for me back when I watched Dexter.

What kind of results should we expect from a day that starts like this? Should we expect to have everything turn out right for us when we start the process wrong? Should we expect to be calm, happy, not stressed out, organized, have time to plan ahead or to be successful? Or should we expect the opposite results?flickr-Andris

It should come out as no surprise to us that by starting something wrong, it should finish wrong. Amazingly, some people lack the ability to see this and in turn complain about traffic, being tired, or something else. Nothing is their fault, it´s always something else responsible for them being late, ill-prepared in life or un-successful as a whole.

Experiencing these sorts of things is just a matter of discipline, or lack thereof. So in order to obtain better results from our day, live a better quality of life, not being stressed out and becoming a highly effective person, we need to set ourselves up for success at the very start of the process as this will provide us with the best chances of producing our desired results.

For the next 3 months, get out of your comfort zone and follow these 10 simple steps and start seeing for yourself how small changes every morning can result in huge benefits in your life.

Step 1, It always starts the night before

How many hours of sleep does your body need to feel rested and to wake up on its own? Well, that varies from person to person but as a rule of thumb, plan for a 7 hour sleep every day. If you know you’re getting up at 5:00 am, plan to be asleep at 10:00 pm the night before. Just as in takeoff, when the steward says turn off all portable, (or in this case could be non-portable) electronic devices, do this at least 1 hour before going to sleep. This will reduce or slow down your cognitive stimulation preparing you for sleep. If you would like to read more about this topic, check out Power Down for Better sleep from WebMD.

Step 2, Wake up at the same hour every day

Your body prefers routines that it can learn to prepare for. Your body will probably adapt to aflickr-key-lime-pie-yumyum new routing in about 3 months, not 21 days as many people think according to James Clear in his Huffpost How long does it actually take to form a new habit? (Backed by Science). If you go to sleep at 10:00 pm every day, your body should start waking up at 5:00 am every day by itself after it has learned this new routine or habit.

One common trait among highly successful people is that they wake up early. At 5:00 am, it is quiet; the sun has yet to come up (in most locations) and you should have time for yourself.

Step 3, Drink a glass of water

Most of the people live their life dehydrated so waking up dehydrated should come as no flickr-Ryan-Hydesurprise. We all wake up dehydrated. After all, we just spent 7 hours without drinking any water. Not only did our body worked on many different processes that require water during our sleep but we also lost much of our water content through our breath. Have a glass of water right after you wake up and start rehydrating yourself.


Step 4, Meditate

Meditation has been known for centuries to have profound effects in humans. The benefits of meditating everyday are immeasurable. It is a shame that our culture does not promote or utilize meditation as a way of life. Nevertheless, as people become more aware of their emotional state, meditation becomes an invaluable resource for self-control and self-improvement.muse

Now a day, it is really simple to start learning how to meditate. Really cool technology such as Muse, which helps train your brain to meditate and actually provides you with stats that track your development through their app at, or simple apps such as Headspace (, should make starting meditation really simple for you.

Step 5, Read something positive

This could be something as short as a quote or as long as a couple of chapters on the latest flickr-Rob-Franksdadpersonal development book your reading. The important thing is to set the tone for the day. Do not start with negative information such as the news. Who wants to prime their day by reading the latest war story? Start the day with inspiration.

Step 6, Affirmations and being grateful

Program yourself with positive affirmations. Say them out loud. Have you ever heard that whenever you call yourself some negative remark, your subconscious will actually start flickr-Linus-Bohmanbelieving it? Well, use the same logic but for the opposite result. Call yourself positive remarks so your subconscious will actually start believing them. You can start by saying I am _____ and fill in the blank with a positive remark. For example, I am capable, I am a good father, I am smart.  You can also use the variations I can and I will.

Also, take a couple of seconds to acknowledge things you are grateful for. As you do this, you will stop thinking about things you are not, things you don´t have or feeling pity for yourself.

Step 7, Stretch and Exercise

Kick-start your metabolism. First, start by stretching, even better if you do yoga. After a quick flickr-Nicholas-A.-Tonellistretch, get your metabolism going by either having a full workout or at least doing a couple of jumping jacks, sit-ups, squats and pushups.


Step 8, Bathroom routine

Take care of your toilet needs at this point. Better to do it in your bathroom than anywhere else.

Have a cold shower. The benefits of showering with cold water are plenty. According to Medical Daily, benefits such as increased alertness and stimulating weight loss can be had by turning the H knob in your shower completely off. This might take you some time to get used to but eventually, it will be second nature to you.

Step 9, Eat a healthy breakfast

This goes without saying. You need to be well fed, with nutritious, hi energy foods, in order to have the fuel you need to correctly start the day. Having eaten a healthy breakfast should flickr-milomingoalso keep you from feeling like you have an empty stomach which in turn might cause you to eat junk food in between meals.  Try making eggs. This should not take much of your time to cook or eat and they should keep your stomach satisfied and your body healthy. Avoid sugary drinks, not only at breakfast but during the day. Drink water.

Step 10, Plan getting to work 10 minutes early

Having 10 minutes to spare will give you the peace of mind in case some unexpected event happens on your way to work. When you get to work 10 minutes early, this gives you time to get organized, plan your day and your boss will appreciate it. All of these things should make your work more enjoyable, and less stressful.

So, give these steps a chance, be consistent with them through these next few couple of months. Getting organized, working on your discipline, acquiring new habits and having start your day correctly can´t harm you, they can only improve your life.



Art by: flickr, Andris, Javier Avellan Veloz, milomingo, Nicholas A Tonelli, Moyan Brenn, Ryan Hyde, Rob Franksdad

Our Why


Submitted by Juan P Rodriguez

Since the day we are created we start fighting for our survival and coincidentally we start dying. We begin the learning process from zero. We have some default information in the form of instincts but that is about it. We start learning things that later in life we will take for granted such as trust, relating sensorial information to feelings, controlling movement, play, sharing and so on and so forth. At that point in our lives, we are completely dependent on adults for our survival.

We eventually get to an age where we attend school, or some form of education, and we become responsible for our grades, for our learning, for our relationships, we compete in academics and in sports and we work towards graduation. By this time, most of us have some vague idea of what career path we would like to follow, we apply to a college, maybe start working for the first time, and start to look more into our future. We have now gradually become more independent of our parent.

In college, we start learning how to live away from home, possibly learning to live together with other people that are not family, or even a companion, take care of ourselves and do things without having anyone tell us too.  We are now learning to become completely independent.

By the time we have graduated from college, we hopefully found a job; we learn new skills, have an income and enjoy having some money to spend. We work hard to climb up in the corporate ladder. We look at other opportunities; maybe we attend college again, part time or full time, in order to get more credentials so we can aspire to even higher and better paid positions in our industry. We could possibly have found the person we want to spend the rest of our life with by this point in time; we have children, purchase our first home and have a mortgage. Now we have other people depending on us, our work, our love and our guidance.

At this point in time, we have great knowledge and experience on our line of work. We have reached the top of our career path and make the most amount of money in our lives. Our children have left home to attend college and we are getting close to our retirement. We need to watch our diet and health closely, more so than ever before.

We eventually retire and start enjoying life without a job. We travel, play golf, go fishing, become grandparents and start spoiling our grandchildren. We keep looking closely at our diet and our health.

Sooner for some and later for others, we become less independent; we need help from adults to do simple day to day things. Depending on our genetics, health habits, emotional state and the environment we live in, the only certainty in life finally becomes true for us and we pass away.

So, after looking at this summed up description of the typical life of a western middle class citizen for past generations, which by the way goes by incredibly quickly, an inevitable question pops up in my head and that question is why? Not why as in why this happens but more so as to why we do this? What I mean by this is, do we know why we are here doing this, for what purpose, to reach what goal? If we know why we are doing this, then we have a great motivator to keep doing it and doing it well. After all, we become independent pretty early in life; at around the time we graduate from college. We have the ability to decide and act upon our decisions without having anybody tells us too. We have the freedom to follow our dreams or our whys. Now, if we do not know why we are doing this, we are just going through the motions, operating on auto pilot and never really experiencing our real purpose in life, never really getting a taste of what life really should be about.

We need to ask ourselves why we do what we do. There needs to be consistency between our whys and our actions.  So, in my particular case, my whys are my family, myself and the lifestyle I dream to reach. This is why I wake up every morning, work hard, take care of my health and dedicate time and money to constantly become a better me. These whys are also the reasons I use to keep moving forward when things are not working out as planned.

All of us need to know why we do the things we do every day, or else, what is the point of all of this? So I propose that we need to define what is our why if we have not yet done so. Determine these couple of whys, or reasons, which need to be specific for you, not your culture, your family or your friends, but for you and you only, and do so in a very specific and clear manner. Every morning and every night, remember why you do what you do every day and be grateful for it.

If our whys are not consistent with our current life, then we need to start finding ways to make these two coincide in as short of a period of time as possible. There is nothing more important in life than working for the things that really matter to us. So we need to put all of our efforts in aligning our actions with our whys as fast as possible.

Life is too short to spend time doing things that do not coincide with our whys. Let´s not waste more invaluable time doing things that do not really matter to us. We need to focus all of our efforts in reaching and maximizing our whys and we need to guard these efforts with our lives as it is very easy to drift away from them and get back to living a life without any meaning.

Our goal in life should be to have lived a meaningful life that really mattered to us. In order to reach this goal, let´s work on our whys every day from now on.




If this topic interests you and you would like to go deeper into it, looking at it from a business perspective  which is what we do here at, then you might be interested in the following book.

Start with Why: How Great Leaders Inspire Everyone to Take Action



Art by Flickr- Ksayer1 –

“Those Who Say it Cannot be Done Shouldn’t Interrupt the People Doing It.” – Unknown

Submitted by Juan P Rodriguez

Hi guys,

Here´s another quote that is so simple but so powerful at the same time. We´ve all heard the naysayers out there who try to negatively influence our initiatives from the get-go.

An unexperienced entrepreneur will listen to them a lot more than an experienced one. The experienced entrepreneur will rely less on people´s advice and more on their instincts, gut feelings and, obviously, their experience.

Most of the time, naysayers will do this without even realizing it so don´t pay too much attention to the reason why they do this. Just know that not everyone is an entrepreneur, not everyone dares to think outside the box and most of the people are fearful of uncertainty.

So the next time you hear someone tell you that’s a bad idea, or that can´t be done just remember that probably there are people doing it right this minute, have done it, or something similar, in the past, or will do it in the future. Listen to your gut feeling, follow your heart, do your due diligence and if it’s legal, morally correct and there´s a market for it, go for it.

Check out the book by David Allen called Getting Things Done.  It will help you out organizing your and provide you with a framework to follow.

Have a great day!

Getting Things Done: The Art of Stress-Free Productivity

“If you fail to take action, failure is certain” – Unknown


Submitted by Juan P Rodriguez

Hi guys,

I read this quote today and loved it! What ever action we take is better than taking no action at all.

A story I read a couple of years back about the life of paratroopers storming battle zones in World War II came to mind after reading this quote. Just take a minute to think about it.  Most of us would consider skydiving as a sport, under ideal conditions, to be somewhat of a risky experience. Now imagine flying on a plane, probably flying at full weight capacity, being shot at, jumping out of it and becoming the target of many high powered rifles, floating through the air if the parachute in fact opened, landing on the ground and still having bullets fly around you. Once you regroup with your camarades, you start executing (taking action) your attack and hope that you make it out of this battle which is just one of many in this war!

Now imagine yourself back in your business environment, where there is rule of law, no war, no shooting and no skydiving. How bad can it really get if things don’t come out the way you plan them to? Are you going to dye if your business does not make it? Is it the end of your career? Are you not going to be able to pay back the money you borrowed? And to all of these fears I would say of course not! You will probably come out of it stronger, better prepared for the next time around and much more experienced.

Guys, lets put things in perspective. There is always something worst that could happen. Be positive, be diligent and work very hard to get whatever you’re looking for. Take the first step. Timing will never be perfect. The perfect time is the one when you dare take the first step.

Have a great day guys and remember, you need not worry too much about messing up but instead worry about not taking that first step that starts it all.


Art by flickr – Vicki DeLoach

You are the average of 5

Submitted by Juan P Rodriguez


Hi, just wanted to put up this quick post about the idea of the average of 5. I just heard this on a podcast and it makes complete sense. So, here it is:

You are the average of the five people you spend the most time with (Jim Rohn)

Think about it, if you surround yourself with positive, motivated, successful people, you´re probably the same. If you go to the other end of the spectrum where you surround yourself with negative, full of excuses, underachievers, you´ll probably end up just like them.

If you´de like more on Jim Rohn, look below at some things you might be interested on.

Have a wonderful day. Think positive and seek this day!

The Challenge to Succeed  The Art of Exceptional Living   7 Strategies for Wealth & Happiness: Power Ideas from America’s Foremost Business Philosopher

Picture by flickr- Min-Wei – Creative Commons

Goal Setting for 2015


Submitted by Juan P Rodriguez

Hi guys,

Today I feel like posting about the New Year we all have ahead of us. It’s good to stop for a minute, take a step back, take a good look at where we stand and plan ahead for the future.

Whatever we did or did not do last year, whatever we finished or not, the most important thing to look at right now is where we are in respect to our goals and desired future. Last year has passed and there is nothing we can do about it. Today we have all of 2015 ahead of us and we should seek the opportunity to plan ahead and create our own future by achieving these year´s goals.

Have you written down you goals yet?

Have you taken the time to write your 2015 goals down? Are your goals long term, short term, no specified term? Do you know where you´re heading? Have you stopped to look at your finances, health, family, job or business, spirituality, love, etc.? If this is not something you have already done in these past 8 days, chances are very little you will actually do this in the remaining  357 days of 2015.

Therefore, here are just a couple of simple suggestions or tips you should follow in order to determine where you are, where you´re heading and what milestones you should aim for in order to achieve your 2015 goals.

Step 1

Your reality: where I´m at right now

Step back, take a breather, change your perspective and see things as they really are, not better or worse. Be rational and critical but also kind to yourself. Try to get your ego out of the way so you can be objective with your criticism. Analyze what you see and put things in perspective.

So, for example, you could realize something in the lines of: I´m healthy but have not reached my targeted weight and cardio goals. My finances are good, I don´t owe money but they could always be better although I met my savings goal at the end of last year. With regards to family, all is well. I´m spending quality time with my kids and wife. Etc.

Again, be critical but kind to yourself. What I mean by kind is don´t judge yourself too hard. You know you´re not perfect but that does not mean you can´t improve. If you call yourself names, you´re destroying your self-image and nothing good comes out of that. Accept yourself as you are, with your strengths and weaknesses and thank your inner person for always watching out for you even if sometimes it messes up. When you´re being thankful, you can´t feel pity for yourself.

When you have a clear image of where you are, right it down as this will be your starting point. Make sure you don´t lose this as you will be taking a look at it from time to time during this year as you strive to reach your milestones.

Step 2

Your future: where I would like to be at year´s end

Set a goal or a set of goals. Not too many but not too few. Look outside your comfort zone. If you think about it, there´s no point in seeking to achieve something we already know very well how to do (like being a couch potato). That is a challenge we have already achieved. Aim much higher and do not underestimate yourself or your abilities. Allow yourself to dream big. If you set yourself up for success, you can reach it but only if you allow yourself to stretch out of you comfort zone and actually work for it. People are immensely capable and incredibly resilient. People reach similar goals to yours every day and after doing so, they look to reach even more difficult ones. If they can do it, so can you.

Tomorrow morning, try to wake up 5 minutes earlier than you normally do. The first words that come out of your mouth should be  a couple of affirmations to boost yourself up and start in the right vibe.

Repeat 10 times each affirmation out loud before you do anything else.

  • I love myself
  • I accept myself as I am
  • I will make a great day out of today
  • I will seek my future today
  • I can

In the same place you wrote down your present state or where you´re at right now, write down your 2015 set of goals. Be very specific and number them in priority order where the number one goal would be the most important one followed by the second most important one and so on.

For example:

  1. Improve my health
    1. Lose 20 lbs.
    2. Be able to press 100 lbs. 10 times nonstop.
    3. Do 5 pull-ups
  2. Reduce my debt by 25%
    1. Zero debt in credit cards by years end
    2. Pay-off my car
    3. Stay up to date with my house payments
  3. Go out on a date with my wife at least twice a month

Step 3

Execution:  What I need to do in order to reach my goals?

So now that we have a framework to follow, we have to work hard to execute it.  An entrepreneur can imagine an incredible business opportunity and go so far as to create a perfect business plan but none of that has any importance or true value to the entrepreneur if he does not go ahead and execute it.  I read somewhere that the graveyard is the place where the most amounts of dreams, plans, inventions, music and art lay. This is because they remain in the thoughts of the diseased who never dared execute them.

A dream doesn´t become reality through magic; it takes sweat, determination and hard work.  Colin Powell

So how do we build a sky scrapper? One brick at a time. How do we walk a 100 miles? One step at a time. This is life, there´s no way around it. This is the most challenging aspect of creating your future, this is living. Some people might look at this from a negative perspective while most, if not all, successful people look at it from a positive perspective. This is the journey and you should enjoy it. There will be challenges in the way which will be hard to surpass but they will only make you stronger and wiser. At the end, when you finally reach your goal, the satisfaction of having done so will surpass any material thing you could ever buy.

Be diligent and stop listening to that inner voice that tells you to quit or to do it tomorrow. Ignore that little voice and just do it. Once you´ve started, if you´re really focused and passionate about your goals, you will see it through.  Once you´ve finished it, you will fill great, you will know you can and you will be empowered to continue with the next task.

In order to manage your time and your responsibilities, try using a resource as simple as a notebook or as high tech as a cloud based tool such as Evernote. Find a system that works for you and make it as simple and replicable as possible.

Start by breaking down your goals into manageable mini goals. Determine how many mini goals comprise one specific goal. Since the year has 52 weeks, break down how many weeks you´ll have to work on each mini goal in order to achieve the actual goal. So, for example, if I were to plan for achieving my first priority goal through the year which is:

  1. Improving my health
    1. Lose 20 lbs. walk 25 minutes 5 times a week or 125 minutes per week
    2. Being able to press 100 lbs. 10 times nonstop If I´m starting at 60 lbs. press right now, then I could increment by 5 lbs. every 6 ½ weeks or seen differently  52 weeks divided by 8 increments of 5lbs. each. This way I should reach my goal by the end of week 52. So if I go to the gym 3 times a week, it should take me no more than 5 minutes to go through the press exercise. So that would be 3 days per week x 5 minutes per day, 15 minutes per week.
    3. Doing 5 pull-ups If I´m starting from zero, then I would have a little more than 10 weeks to work on getting the first one done, then a little more than 10 weeks to get two in a row, and so on. Every workout for the next 10 weeks I would strive to get that one extra pull-up. So If I work out 3 times a week, then I would dedicate at least 5 minutes to pull-ups on each work out or 15 minutes per week

So, in total, that would be 155 minutes per week to reach my specific goals concerning health.  To put this in perspective, if you watch one hour of television per day, that would come out to be 420 minutes per week! If you think you´re short in time as it is, take a bite out of your TV watching and invest it towards your health. You will still have more than half an hour worth of TV watching per day left.

Now that you have broken down your goals in bite size pieces and have actually determined how much time you need to dedicate each one of them per week, sum up all the time you have set for goals per week and keep a record of this every day. At the end of the week, take a look at your record. If you successfully reached every mini goal you set yourself to do, then give yourself a check for that week. If this is not the case, do not give yourself a check that week. By giving yourself a check or not, depending of your results, you will keep track of your progress on a weekly basis and all the checks you accumulate will stimulate you to keep it up. Here we´re working on your discipline which after a couple of weeks will become second nature to you.

Be specific with your actions and the time you will allot for your goal seeking efforts on a daily basis. Remember, this is a yearly plan so everyday counts. I´m sure you can take a little time out of your weekend to invest in your future. So go after it, get to it, it´s there for the taking. You can have it if you really want it. Stop making up excuses and just start right now.

After having successfully gone through your first week, finish up on Sunday by planning your next week and replicate this as the weeks go by. Keep track of those checks and once in a while, congratulate yourself for every check you have accumulated and worked hard for.

Step 4 The Results:  where I plan to be at in week 52

After all the hard work and diligent record keeping, now it´s time to reap the benefits. This is the fun part since besides the recorded achievement you have at hand; you can actually feel better about yourself for the simple fact that you finished what you started.

Account for your results. Did you lose the 20 lbs.? Where you able to press 100 lbs. at or before week 52? How about those 5 pull-ups? If you reached each and every one of your goals, the first thing you need to do is congratulate yourself, appreciate the fact that you made it, that you can, that you have control over your future and that you saw it through. Appreciate the fact that your clothing fits better, you´re stronger, healthier and more positive.

If you partially reached your goals, congratulate yourself for the effort you put into it. Feel proud that you dared to take the challenge; to get out of your comfort zone and that you were willing to sacrifice time and effort to your commitment. Take that opportunity to count your checks, look at how many out of the 52 you got and for your 2016 challenge  commit to improving by completing your goals or at least improving from the results of 2015. By doing this, you are focusing on a goal and challenging yourself.

At the end, these result only matter to you. Whatever they were, praise yourself, believe in yourself and thank yourself. The only remaining thing to do at this point is… to start all over again for your 2016 goals.

Since this is not about luck, I won’t wish it to you. This is about wanting something bad enough that nothing will get in the way of you getting it.



Art by Flickr- Bronski Beat, Creative Commons